Social Media Marketing For Furniture Stores

  Oct 07, 2023      3 minutes   Page Views:
Social Media Marketing For Furniture Stores

Social Media Marketing for Furniture Stores - Want to increase your furniture store sales? Then try Storefries is the ebst social media management tool. We are already worked and working with clients globally and deliverying positive results


Furniture store market growth stats

Market size of furniture is valued at around USD 609.7 billion in 2019 and will exhibit a growth rate of over 5.4% from 2020 to 2026


Digital marketing is important for furniture stores to drive more sales, if you really want o increase your customer base and reach more new customer, check out these marketing strategies


  1. Create a attractive website & Showcase your product
  2. Good Photography of your product/ Content Marketing
  3. Social Media Marketing - Facebook, Instagram, Youtube, Pinterest, to create brand awareness and boost your sale
  4. Google Ads
  5. Facebook Ads, Instagram Ads
  6. Youtube Ads
  7. Email Marketing
  8. SEO
  9. Testimonials/Reviews

Social Media Marketing for Furniture Store

In an increasingly digital landscape where more people are turning to online shopping, how can furniture retailers effectively compete?


While more furniture purchases are happening online, this industry still caters to a significant portion of customers who prefer to physically interact with and see furniture pieces in-store.


How can you seamlessly bridge the gap between the social media sphere and the in-store shopping experience? Fortunately, integrating key technological elements into your marketing strategy is a straightforward way to blend tradition with modern trends. These best practices are designed to breathe new life into the social media strategies of furniture retailers.


For those operating in the furniture sector, it's undeniable that social media has become an essential tool for connecting with your customer base.


Your potential customers may not be using Facebook, Instagram, or other social platforms solely for immediate purchases, but they are dedicating time on these platforms to conduct research, read reviews, seek inspiration, and explore local shopping options.

Importance of Social Media Marketing

Brand Awareness: Create brand awareness using social media by running ads on various social media platforms, posting content on social media about your furniture shop



Brand Awareness

Illustrating the Content: To establish and maintain a cohesive brand identity while adopting a more personalized and approachable content style, it is crucial to express gratitude to users for their positive comments and actively engage by responding to their inquiries. These small yet positive gestures play a significant role in shaping the perception of your furniture business and contribute to fostering a loyal customer base.



Illustrating the Content

brad idnentity: while adopting a more personalized and approachable content style, it is crucial to express gratitude to users for their positive comments and actively engage by responding to their inquiries. These small yet positive gestures play a significant role in shaping the perception of your furniture business and contribute to fostering a loyal customer base.



brad idnentity

Use Visuals: Visual content speaks volumes, especially on social media, where a single image can convey a wealth of information. Visuals simplify the process of connecting with potential customers.


Additionally, it's essential to consider the platform itself. Facebook and Twitter, for instance, serve distinct purposes and audiences, so customizing your content to align with each platform is vital for achieving success.



Use Visuals

Why you need marketing strategy for furniture shop?

As demographic shifts and changes in customer buying behavior reshape the furniture market, it is imperative for every furniture seller to possess a robust marketing strategy. Simply offering excellent products and seller services is no longer enough to remain competitive.


To succeed, you must consistently be at the forefront of consumers' minds when they are ready to make a purchase, and you must offer a buying experience that compels shoppers to follow through with their purchases

How to Setup Your Furniture Marketing Strategy

Creating an effective furniture marketing strategy demands time and dedication, yet it doesn't need to be overly complex. This guide will take you through each step, demonstrating how to setup a furniture store marketing ideas that can elevate your furniture sales. Your business stands to gain significant benefits from this approach.



Your Furniture Marketing Strategy

Best Social Media Platforms for Furniture Stores

  • Facebook has a staggering 1.28 billion active users, making it one of the most widely-used social media platforms. It serves as a versatile and dynamic tool for social media marketing. By establishing a business page, you enable your followers to stay up-to-date with the latest promotions and updates related to your business.


  • Facebook

  • YouTube is a powerful video marketing platform, boasting 1 billion active users. Furniture stores can leverage videos to showcase their products and services, providing customers with a virtual tour of their store experience.


  • YouTube

  • Instagram, with its 200 million active users, stands out as a photo and video sharing social media platform ideally suited for furniture stores. Its visually-oriented nature makes it the top choice for most furniture retailers, who tend to prioritize Instagram over other social platforms.


  • Instagram

  • LinkedIn, boasting 300 million active users, holds significant importance as a social networking platform. Establishing a business page on LinkedIn is instrumental in search engine optimization, as each post provides a valuable backlink to your website.


  • LinkedIn

  • Messenger is used by Furniture companies can benefit greatly from the new avenues it opens for customer communication. Many experts believe that WhatsApp is on its way to becoming an established tool for business communication.

  • While this might sound like a novel concept to most furniture manufacturers, wholesalers, and retailers, it has already been embraced by several major corporations.



    Messenger

What is best online furniture store?

  • InLiving
  • Rise Only
  • Flipkart
  • Snapdeal
  • Pepperfry
  • Wooden Street
  • Urban Ladder
  • Fabfurnish


best online furniture store

What is the most popular furniture store in the world?

  • IKEA
  • Raymour & Flanigan
  • La-Z-Boy Furniture Galleries
  • American Signature
  • Restoration Hardware
  • Ashley Furniture
  • Williams-Sonoma
  • Berkshire Hathaway Furniture


popular furniture store in the world

Do and Don'ts of social media marketing for furniture

Do:

Pay attention to what your social media followers are expressing, both through their direct comments and their engagement patterns.


Visual content such as images, videos, and infographics is more engaging and relatable to your audience compared to text-based posts.


Don't:

Be mindful not to overwhelm the social media followers you've gained with an excessive number of posts, especially if you notice a decline in engagement.


Building a social following and establishing yourself as an industry leader requires consistent and regular content posting, neglecting your social presence for weeks at a time won't help you achieve these goals.

Conclusion:

Let's start advertise your business online to create a brand awareness for your furniture store to drive more customer. Our team of social Media Marketing Specialists have their successful proven tactics to attract certain targeted customer for your business. We know the best time to post on instagram, bets time to post on facebook, best time to post on YouTube, and more. Our specialist will analyze your direct and indirect competitors and help you to outstand from them. Want to increase your sales? Contact Storefries is here to help your business as per your values.